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A Transcript of... Ideas 06 Analyze Data |
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Welcome to this episode of Writing Tips for Content Creators. Research is typically thought of as a 4-letter word. Most people envision some guy up late at night with fifteen books open, 5 empty Jolt Cola cans (he needs the caffeine to stay awake!) and an anxious look on his face. But, it doesn't have to be that way. Here's #6 in our series of easy ways of getting ideas for your info product. 6. Analyze Data. Conduct some analysis with people who can contribute to the topic you are writing about. Do a survey. Take a poll. Ask questions. Have them ASK YOU questions. Compile all of the information and you've got even more ideas for writing your content. For example: I know of a marketer online who wanted to put together an eBook for newcomers to the web to help them learn how to do business online. He had a half dozen or so ideas about what to share, but that was all. He knew that "newbies" have a lot more questions than that! But, he didn't know what they were -- being an EXPERIENCED web marketer, he took a lot of "basic" things for granted. So, what did he do? He sent a SURVEY out to people on his newsletter list and the lists of his online marketing friends. The result: Over 200 questions that newbies wanted answered! That's around 195 more "ideas" than he started out with. And that's also a GREAT way to come up with new ideas...ask questions and have folks ask you questions. |
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